Latest thoughts and insights

Are eCommerce Targets Damaging Your Business?

TESTING SQ SQ SQ SQ SQ SQ SQTESTING SQ SQ SQ SQ SQ SQ SQTESTING SQ SQ SQ SQ SQ SQ SQ

Are You Wasting 97% of Your Advertising Budget?

If your store is flying and your advertising strategy is on point then your conversion rate might be something like 3 percent but even if you're seeing a good return on spend is your money really working as smart and hard as it could be?

Can Argos Dominate Fashion in the UK?

What’s the first thing that comes to mind when you think of “the tech industry”? For many people, it’s a bunch of company or brand names, like Facebook and Microsoft.

Is Today's CEO Fit To Lead in an Increasingly Technical World?

It has the potential for faster WiFi and easier customization

Are Retailers Killing the High Street?

Retailers poor omni-service killing high street